ETTA CARTER - HOW I SELL HOMES OTHERS FAILED TO SELL

Fast forward a little over two decades, and Google is now valued at approximately $1.7 trillion. In contrast, Excite was eventually sold to Ask.com. The key takeaway: Resist the urge to hastily reduce your price. Just because something isn't selling doesn't necessarily mean it isn't worth the price you're asking. This principle held true for Google, and it's likely applicable to your home as well. The fact that the ideal buyer hasn't surfaced yet doesn't imply they won't. Selling a home swiftly for top dollar is quite straightforward. You merely need to identify the one individual who values your home more than anyone else and is willing to pay a premium for it. If they desire it more than anyone else, they'll be inclined to offer a higher price than anyone else. KEY TAKEAWAYS: • Many sellers feel frustrated and reduce their price prematurely. • If your house isn't selling, it indicates that you haven't encountered the right buyer yet—the one who values your home enough to pay a premium.

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