ETTA CARTER - HOW I SELL HOMES OTHERS FAILED TO SELL

CHAPTER 18 Negotiation Mistakes

Commencing with an exploration of what not to do carries substantial importance in the realm of negotiation, as a single misjudgment can wield considerable influence over your final outcome. Consequently, evading prevalent negotiating errors becomes pivotal in protecting your best interests throughout this process. In this chapter, we will not only dissect six common negotiating pitfalls but also delve into the strategies employed by billionaire homeowners to navigate and sidestep these very same pitfalls effectively.

COMMON NEGOTIATING MISTAKE #1: AKE #1: Neglecting to Understand the Other Party's Motivation

Recognize that the desire to purchase your property may not solely hinge on the price. Buyers could be deeply drawn to a specific feature within your home, willing to pay a premium for it. Engage with prospective buyers and inquire about their motivations for purchasing. They might reveal crucial information, such as relocation deadlines or particular preferences. If the buyers have enlisted an agent, don't hesitate to pose pertinent questions like, "What aspects of this home are particularly appealing to the buyers?" or "How does this residence compare to their other options?" While it's essential to approach these inquiries tactfully, the insights gained can enhance your negotiation position.

61

Powered by