Here's a story that underscores this point: A seller listed her home, and a seemingly perfect buyer made a full-price offer. Both parties signed a contract, and the buyer initiated the financing process. However, the buyer encountered an issue with their financing and had to cancel the contract. The seller, disappointed and unaware of how to resolve the issue, approached an agent. As it turns out, the problem was solvable, but the seller lacked the knowledge to rectify it. Consequently, the buyer couldn't secure financing, and the home had to be relisted. Unfortunately, it took an additional five months to sell the property. During this time, the seller incurred extra expenses, including mortgage payments, property taxes, insurance premiums, and property maintenance costs. This situation reminds us of the tale of "Knowing Where to Tap." In this story, a steamship's boiler system malfunctioned, and a top boiler expert was called in. After a brief inspection, the expert gently tapped a valve, fixing the issue. He then sent an invoice for $10,000. Upon receiving the invoice, the owner was furious and confronted the expert. The expert, understanding the owner's frustration, issued a new bill, itemized as follows:
- Tapping the valve: $2.00 - Knowing where to tap: $9,998.00 - Total: $10,000.00
Specialized knowledge is immensely valuable, and in this context, I possess that knowledge. I understand how to sell homes for more money and can expertly address any potential problems that may arise.
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