Theresa Baird - HOW I SELL HOMES OTHERS FAILED TO SELL

The key to finding accurate, comparable sales is to find the properties that are closest in location, condition, square footage, features, etc.

HOW TO DETERMINE WHI TERMINE WHICH COMPARABLE SALES Y LE SALES YOU SHOULD USE AND WHICH TO IGNORE

The following comparable sales should not be used. Very few of these properties sell for a fair value. Here is why each of these property types is not good for comparable sales. Bank-Owned/power of Sale: Banks always sell their homes for less than they are worth. The average bank-owned home in today’s market is selling for 5% to 10% less than its fair value. This is true even for homes that are in good shape. Ugly Homes: These are homes that are unappealing and aren’t kept up. People buy homes because of emotion. Logic doesn’t always apply. As a result, a well-kept-up home will sell for more money. We have seen well-maintained homes sell for 10% to 15% more than an unappealing home. We have seen professionally staged homes sell for 20% more than an unstaged property. Yes, the condition of a home counts. Don’t use an ugly home as a comparable. Are you in a buyer’s or seller’s market? While you’re scouting other homes for sale in your area, pay attention to how long they’ve been on the market.

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