CHAPTER 7 The Three Ds DEPERSONALIZE - DECLUTTER - DEEP CLEAN EEP CLEAN
Depersonalize: Make It Their Dream, Not Your Memory Selling your home is like setting the stage for a blockbuster show—you want every buyer to see themselves as the star. To do that, the first act is depersonalizing .
It's not personal, but the truth is, no one else loves your beer can collection, antique teacups, or those family vacation photos as much as you do. Buyers don’t want to see your life in the home; they want to imagine their life unfolding within its walls. To achieve this, treat your home as a product, not a memory bank. Here’s your playbook: • Box It Up: Pack away trophies, collectibles, personal photos, and quirky decor. • Neutralize: Create a blank canvas that invites buyers to imagine their own story in the space. • Storage Smarts: Rent a small storage unit for your treasures—it’s a temporary inconvenience for a long-term gain. Your mantra: If it screams “you,” it’s time to pack it away.
Declutter: The Art of Less Is More
28
Powered by FlippingBook