CHAPTER 11 Choosing the Right Agent in a ht Agent in a Crowded Field
Not All Agents Are Created Equal
Here’s a hard truth: not all real estate agents are created equal. Choosing the wrong one can leave you frustrated, disappointed, and lighter in the wallet.
The industry is full of agents and brokerages who prioritize their convenience and profits over your best interests. If you want your home sold for top dollar, it’s time to get tough, ask the right questions, and see past the shiny signs and sales pitches. Why You Should Never Blindly Trust a Realtor Let’s start with this uncomfortable truth: the real estate industry thrives on commissions. While many agents genuinely prioritize their clients, others take shortcuts that prioritize their own bottom line over your success. Ask yourself: Does this agent truly care about selling my home, or are they using my listing to attract buyer leads for other properties?
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