for the buyers an instant feeling that they are traveling up the front walkway of their new home for the first time, not visiting someone else’s. It’s about falling in love at first sight, from the curb, in those initial seconds, and maintaining that impression throughout the rest of the showing. This book was written to provide some knowledge that can bring a level of comfort with the process before you speak with an agent, and if you are thinking of going it alone, help prepare you for the daunting tasks ahead. It is my goal for the prospective or active home seller to come to a better understanding of the home-selling process, because knowledge is power, which can prevent unnecessary worry and stress. I’ve also provided insight into some insider secrets on how best to market your home, avoid critical mistakes, and methods of maintaining a proper focus, whether or not you try to sell your home yourself. Let this book be your go-to resource for information, strategies, and techniques that can be put to work to sell your home quickly at the best price. Take time looking through the chapters and master the secrets of successful home sellers. For example, discover why comparable homes sell for considerably different prices. Be ready to sell by knowing your home’s market value, best listing price, negotiation tactics, and improvements that offer the best Return on Investment (ROI). My sincere hope is that this book will help you make the most of your time and efforts to sell your home. In Part 1, the process and importance of preparing your house for sale is examined: how to present to get top offers, the “80/20 rule,” along with which upgrades will make the most difference in ROI.
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