CHAPTER 8 Using Curb Appeal t b Appeal to Sell o Sell Your Home for More
Your landscaping, physical exterior, and the facade of your home are fundamental aspects of consideration — vital if you want to sell your house for more. Curb appeal, the overall attractiveness of your home from the street, is the first impression that shows your home for sale.
WHY CURB APPEAL AFFECT EAL AFFECTS THE SALE S THE SALE
Nothing sets the tone of a relationship or transaction more than first impressions. Envision how a potential home buyer sees your home as they drive up to your curb for the first time. Think of curb appeal as a department store window — designed to draw you in to see what else is inside. A potential buyer looks for signs indicating how well the home has been maintained. Neglect and disorder outside portend shabbiness inside. If the exterior has a well-manicured lawn and is maintained to an appealing standard, it indicates that the current homeowner takes pride in their property’s aesthetics. Conversely, if buyers see neglect or decay, there is a good chance they will take that sole impression away with them and go elsewhere. As most buyers look online first to see general photos, curb appeal carries over to virtual home shoppers. Having good curb appeal and attractive photos posted within your ad will help you engage buyers immediately, so they can schedule an appointment with you or your real estate agent to view your home. Even if the interior of your home is kept up-to-date with repairs, 33
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