CHAPTER 9 Importance of Good Pictures
Your primary goal in selling your home is to make a profit. Whether this is to make a profit or to pay off your current mortgage and buy another home, your focus is on making that sale. Photos play a massive role in nailing that sale. Great photos will set you apart from other homeowners competing for the same buyers. Which seller would you trust more from the get-go? The one who posts casual pictures that capture dishes in the sink or a sock in the corner, or the one who gives the impression of a pristine lifestyle? After all, you are asking these people to make your house their home. You can showcase your pristine lifestyle and build the buyer’s confidence in the quality of your home by putting in the extra effort. Those who put in the effort reap the rewards. Need some ideas? Read through these tips to help get the ball rolling:
Pretend that you are shooting for a magazine
It starts with cleaning, cleaning, cleaning! Clear out the clutter, remove old and unattractive furniture, and conceal your personal belongings. You don’t want your family photos, laundry, or the old torn lounge chair online for buyers to see.
Shelter the pets
This is important. Even if you’re the most meticulous pet owner in the world, advertising to potential buyers that you have birds in a cage, a free-roaming guinea pig, or a bedroom dedicated to a family of rare Siamese cats is going to scare people away. Pets 41
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