CHOOSING A LISTING AGENT — Who Prioritize Quantity Over Quality —
The Hidden Cost to Homeowners — Many homeowners assume that a real estate agent labeled as a “Top Seller” must also be a top performer. The term sounds impressive, but in today’s real estate industry, it often reflects one metric alone: Quantity. These agents close a large number of transactions, but the volume of deals says little about the Quality of their service or the results they actually deliver to their clients. Quantity-focused agents operate like assembly lines. Because their business model depends on volume, they accept more listings than they can properly manage, often resulting in rushed marketing, poor preparation, limited communication, and inconsistent follow-through. This approach may boost the agent’s ranking, but it frequently harms the homeowner’s bottom line. A clear symptom of this model is a high Expired Listings Ratio. When too many listings expire, it indicates that the agent’s system prioritizes numbers over strategy. Homeowners end up with longer days on the market, unnecessary price reductions, and ultimately less profit — while the agent still benefits from inflating their “Top Seller” status by collecting whatever sales they can close quickly. True expertise is not measured by volume. It is measured by the agent’s Commitment to quality, strategy, preparation, and individualized attention. A quality-focused agent Invests the time necessary to maximize a home’s value, attract qualified buyers, and negotiate the strongest outcome for the seller. In contrast, high-volume agents rely on turnover, not performance. The goal is simple: a seller deserves an agent who measures success by results, not by how many homes they can list at once. Homeowners must understand the difference between “Top in
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