Braulio Hernandez REALTOR® - HOW TO SELL HOMES FAST FOR TOP DOLLAR

CHOOSING A LISTING AGENT BECAUSE THEY REPRESENTED ME WHEN I BOUGHT THE H UGHT THE HOME

Can be a smart decision, but it depends on several factors:

Advantages • Familiarity: The agent already knows your property and your preferences, which can streamline the selling process. • Trust: If you had a positive experience buying your house with this agent, it suggests you trust their professionalism and competence. • Consistency: Continuity with the same agent can make the transition from buying to selling smoother, as there’s no need to build a new working relationship. Disadvantages • Market Knowledge: The agent’s expertise in the current market conditions is crucial. Ensure they are still up-to- date and active in the market. • Performance: Evaluate their recent performance as a listing agent. Just because they were good at helping you buy doesn’t mean they excel at selling. • Specialization: Some agents focus on buying, others on selling, or both called general agent. Make sure your agent Specializes primarily in selling homes. A good listing agent should have extensive experience, a proven marketing plan, the skills and knowledge developed over many years to achieve success. Agent specialization is crucial to achieving your goals. For more details on the Importance of a Specialization, please review the article: Top Reasons to List with a Specialized Listing Agent (Digital Book Version). 97

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