Sure, you can try to employ these strategies yourself. But I suggest talking to a licensed professional — like myself — to employ them for you. Yes, selling your home can be complex, stressful, and time consuming, in order to be successful, you need extensive experience in Setting the Right Price, Preparing the Home For Sale, proven Marketing Plan, Legal Documentations, Negotiation Skills and have a Safety Plan (text or call me to request a free copy) to protect your family and yourself from strangers visiting your home. There are also many emotions at play that can affect good judgment. Many sellers think, Surely, my home where I raised my children and made so many memories are worth more than the bricks and mortar it contains. Real estate transactions involve dozens of decisions and substantial investment in homeowners’ time, energy, and money, and emotions almost always lead to problems in a sales price negotiation. Most sellers do not venture alone into selling their home. They find it better to have an experienced real estate professional with whom they are comfortable. This book was written to provide some of that comfort without the direct sales stressors of person- to-person contact. The home seller’s objective is to find that home shopper who cannot resist buying your house at the highest price. To do this, you need to offer potential buyers a striking home sales presentation that outshines other homes on the market. It requires making a fantastic first impression, creating for the buyers an instant feeling that they are traveling up the front walkway of their new home for the first time, not visiting someone else’s. It’s about falling in love at first sight, from the curb, in those initial seconds.
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