Bret Menze REALTOR® - SELLING YOUR HOME FOR TOP DOLLAR IN NORTHERN CALIFORNIA

Table Of Contents

1.

Introduction

1

2.

First Steps to Home Selling

3

3.

Pareto's Principle

9

4.

Creating Curb Appeal

15

5.

Staging with Purpose

21

6.

Upgrading with ROI in Mind

29

7.

The Three D's

41

8.

How To Market Your Home

47

9.

Common Seller Mistakes

55

10. Learn From Other's Mistakes

63

11. Finding Buyers

71

12. Be A Power Negotiator

73

13. The Dos and Don'ts of Negotiating

79

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