Maurice Gilmore - GUIDE TO SELLING A VACANT HOME.pdf

CHAPTER 6 Why Changing Things and Small Improvements Can Gain You Thousands

The housing market is more competitive price-wise than it has ever been. It’s on the seller to go the extra mile and make sure their house stands out. We will now take up the extra steps necessary to take to earn more money on the sale. These are proven methods to raise the price of your home. This discussion of “staging” and these other strategies are backed up by statistics to prove how important these extra steps can be. There are steps to improve your home and make it more welcoming to your audience during a drive-by or walk-through. Taking these steps will affect the online presence as well. It is a paradox that although there are so many mediums and platforms where houses are advertised today that it is harder to stand out. That places the importance of the home’s immediate appearance into a higher level. You can choose a professional stager or a staging company, as many of them are available in most cities. Even a property stylist is appropriate in some circumstances, since it will just make your house stand out that much more.

WHAT IS HOME "STAGING?"

Home staging is the process where your (empty) home is prepared, dressed up, and presented to look extra attractive and extremely welcoming to a prospective buyer. Home staging is 26

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