CHAPTER 8 Using Curb Appeal to Sell Your Home for More
USING CURB APPEAL TO SELL YOUR HOME FOR MORE
Your landscaping, physical exterior, and the facade of your home are seriously important aspects of consideration — vital if you want to sell your home for more. Curb appeal, the overall attractiveness of your home from the street, is the opening gambit in showing your home for sale.
WHY CURB APPEAL AFFECTS THE SALE
Nothing sets the tone of a relationship or transaction more than first impressions. Envision how a potential home buyer sees your home as he or she drives up to your curb for the first time. Think of curb appeal as a department store window — designed to draw you in to see what else is inside. A potential buyer looks for signs indicating how well the home has maintained. Neglect and disorder outside portends shabbiness inside. If the exterior has a lawn that is well-manicured and the exterior shows that maintenance is kept up to an appealing standard, it shows that the current homeowner takes pride in their property’s aesthetics. Conversely, if buyers see neglect or decay, there is a good chance they will take that sole impression away with them and go elsewhere. As most buyers look online first to see general photos, curb appeal carries over to virtual home shoppers. Having good curb appeal and attractive photos posted within your ad will ensure that you 36
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