• Hilltop views or a high vantage point, offering a spectacular view of the surrounding area. • Open fields frequented by wildlife. • Unobstructed views of sunrise and sunset. • Patios, decks, dog runs, garden areas, and gazebos –highlight items neighboring houses don’t have, or differences in size or quality; that one vital feature could help you sell your home. • Location can set a property apart, even in the same area, adding value to a home on a cul-de-sac or corner lot. • A private location or lot partially concealed by trees. • A unique, shady, or larger backyard; a fenced backyard is a big selling point. (If your yard can be fenced, but is not, consider making that improvement). • Finished basement, large attic or garage, swimming pool, or anything else that makes your home stand out.
POINTS TO REMEMBER:
• To make your home stand out from others on the market, apply the 80/20 rule, which says buyers will consider 20 percent of features more important than the rest. • Identify the features that make your home unique, and emphasize those in marketing. • Buyers who appreciate the uniqueness of your home will tend to purchase more quickly and for more money.
11
Powered by FlippingBook