Michael Lissack - SELL FOR MORE THAN YOUR NEIGHBORS!

and values. Unfortunately, clutter doesn’t sell a home; in fact, it hinders the sale. Clutter also makes a home seem disorganized and smaller. When preparing a home for sale try to take guidance from the Marie Kondo trend towards minimalism. Rooms "stuffed" with furniture or other items feel smaller. Walls "overloaded" with art or photos call attention to those items and not to the potential use a buyer might put them to. When showings happen, neatness counts. You want a prospective buyer to be able to picture themselves living in and making use of the home. The easier that visualization can occur, the more likely is an offer.

DEPERSONALIZE

Get rid of objects that reflect your own life. For instance, religious and political items may turn off groups of potential buyers, especially if they come from different religious and political backgrounds. You want potential buyers to see themselves as the owners. No hobby or enthusiast evidence! One prospective buyer I represented opened the garage to a house she was considering making her own home to find a partially dismembered deer, as a result of the homeowner’s hunting and taxidermy hobby. She moved on—quickly. She didn’t consider the home any further, although it was equal in most ways to others she liked and had an attractive price. She just couldn’t get past that dead deer in “her” garage.

LIGHTING THE WAY

Whether natural or artificial, good, bright light is one of the most effective ways to show off your home. Using light to enhance your home’s appeal can make a difference. Oddly, this is an aspect of staging that’s often overlooked. Light that is too dim or too harsh

36

Powered by