CHAPTER 7 The Three D's
DEPERSONALIZE
Remember the discussion on staging? When readying your home to show to potential buyers, you must encourage them to visualize living in the home, not in your home.
Depersonalizing the home involves removing your personal items, such as photos, trophies, and collectibles. Knickknacks and wall décor are also personal taste items that may distract buyers from seeing the home as theirs. It’s not personal, most people will not appreciate them as you do. Simplify and neutralize your home as if it were a model home because that’s exactly what it is while it’s on the market. Carefully pack and store your treasured items out of sight. Consider monthly rented storage units until your home sells. Make your home a clean, welcoming, blank canvas, upon which any buyer can visually paint their own dreams. It should not feel like your home while you show the home.
DECLUTTER AND DISCARD
It is understandably inconvenient to live in your home without the essentials that you need on a daily basis. However, any extra furniture or unnecessary items — like books, magazines, CD collections, and hobby supplies — all add weight and visual 48
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