Scott Nappier - EXPERIENCE AT YOUR SIDE

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RELATING THE 80/20 R G THE 80/20 RULE TO HOME SELLING

Understanding the 80/20 rule concept can save you time in selling your home. Applying the 80/20 rule, you stop trying to sell people on the entire home. Using the rule, you can highlight the 20% of your home's features that make it unique. The remaining 80% of your house still

affects the buyer's decision, so do not neglect it, but in photographs and showings, feature the elements that make your home unique. Remember, your selling point won't be the standard features your home shares with the other properties on the market. Instead, use your home's unique features to grab the attention of buyers interested in those distinctive attributes.

BUYER'S STORY

When Vince and Sue shopped for a new home, Vince wanted an ocean view. They looked at many desirable properties but didn't find any right for them. Some were overpriced; others had obstructed views. The search continued for almost a year until they found an older home a short walk from the ocean. The neglected exterior and dated interior were not encouraging, but he was sold when Vince stepped onto the third-floor balcony off the main suite. When he took in the view, any shortcomings in wall color or fixtures faded. He could now see the sunrise from his bedroom window every morning.

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