that in just a minute.
2. Next, you've got to study the niche. You want to become the best of the best and genuinely know what you're talking about when buying or selling a house within your niche. You can't fake it. It will help if you become exceptional at assisting people to buy or sell a home inside your niche. 3. you have to start marketing your expertise in that niche. "I'm the best. I don't always sell golf properties, but when I do, I do it better than anyone. Here's why."
FINDING YOUR NICHE
How do you find your niche? Let's ask some questions. What are your strengths? What are things that you're good at or passionate about? Is there a real estate niche where you've already sold many houses? Maybe you've sold a lot of new construction, or you've sold a lot of vacant land, or you've sold a lot of multi-family investment property. Maybe you've sold many houses in one general area of town or a specific neighborhood. There are all sorts of niches on which you can focus. You can focus on waterfront, riverfront properties, inter-coastal properties, lakefront properties, or homes within walking distance of a lake or beach. You can specialize in golf properties, historic houses, vacant land, country properties, homes on more than one acre, multi-family investment properties, mountain properties, downtown lofts, or homes with good views. You could specialize in the properties within a specific ZIP code — especially exclusive or desirable ZIP codes. Some buyers would love an expert who could help them find a home — or an investment property — in the 90210 ZIP code of Beverly Hills, the 33109 of Miami Beach, Aspen's 81611, or the 94027 of
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