can compliment genuinely. Avoid focusing on possible areas of conflict or disagreement. 3. Discover precisely why you're better, then tell customers. Learn to identify the skills that set you apart from your competition. Your customers want to hear about why you're different. Make this an early highlight of conversation. 4. Learn how to be the confident pro your clients want to hire. Is a lack of confidence holding you back? Sell yourself to you first. Start by reviewing the ways you've helped customers in the past. Then, formulate a plan you can believe in.
5. Sharpen your presentation. You have the skills to be a champion communicator. Practice makes perfect.
6. Create your plan and present it to customers. What's your marketing plan for sellers? And can you help buyers put together a buying plan? You'd be surprised how many agents overlook this critical step! 7. Find your passion and use it to get business. Customers are drawn to passionate people. Let the secret of Affinity Marketing put your love to work. This can also give you greater satisfaction by putting more of "you" in your career. 8. Develop a niche expertise and promote yourself as the best at that niche. Clients want to work with an expert. Find out how to tap your unique expertise. Your niche should help you form a core platform for prospecting, but it shouldn't prevent you from seeking business in other areas. 9. Identify and use your communication strength. Different people communicate in different ways. Some are great public speakers. Some express themselves more effectively through their writing. Others are more comfortable communicating and
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