the world does everyone know you? How can you talk to people so easily?" He told me how he struggled with making friends and becoming likable and asked me for some advice. I told him to read an old book that had helped me. He took my advice and read Dale Carnegie's classic, How to Win Friends and Influence People. Gradually, the guy learned the steps to winning friends and began applying the principles successfully. It's interesting that the man in my story started off wanting to make friends to become more successful in real estate. Today, this man loves real estate because it's a great way to meet people and make friends. Whenever I see him, he's surrounded by people, and they're always smiling and laughing, not at him, but with him. Dale Carnegie realized that people are primarily emotional, not logical. Often, they're motivated by prejudices, pride, and vanity. Carnegie advised his readers to arouse in the other person an eager desire. The best way to influence others is to talk about their desire and show them how to get it. If there is one secret to success, it's the ability to see things the way the other person sees them. Here's what you can do: learn how to be nice. I know that sounds a little corny, but niceness matters. Just being nice can make a big difference to your business. Then you can learn how to bond with people. Crack a joke, share an experience, or give a compliment. Say something. Stop waiting for people to address you. To learn how to connect with people, find something that they're interested in and that you're interested in. As you learn these skills on how to make friends, you can practice by going to
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