• Maybe your home looks out on an open field frequented by wildlife. Many people would appreciate that view. • Your house might even have an unobstructed view of the sunset. That would interest potential buyers. • Patios are another great feature. Maybe the rest of your neighbors don’t have patios, or their patios are smaller. That vital feature could help you sell your home. • Location is something else that can set your property apart from others. (Not your addressed location, but rather your location compared to the surrounding homes.) • You might have a unique backyard. If you have a larger backyard than your neighbors do, use that to your advantage. A shady backyard can also help you sell your property, as can a fenced-in backyard, which will appeal to buyers with children and/or pets. • Finished basements, spacious attics, walk-in closets, kitchen islands, large garages, nearby ponds or fountains, and swimming pools are all features that can help homes stand out from the others. Look for the 20 percent difference in your own home, and find a way to market it. That’s how you’ll get results. You can’t just throw the information into your listing, though. You have to take the right approach.
POINTS TO REMEMB O REMEMBER:
• No matter how similar they might seem, no two houses are exactly alike. • Buyers search for, focus on, and pay more for, unique features.
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