Lisa-Lynne Robinson - SELLING SECRETS YOU CAN'T AFFORD TO MISS

taken of the house, it sold a few months later. •

• Home #3 sat on the market for 6 months because there was a minor problem blocking the sale. After a solution was developed for the problem, the home sold in a week. • • Home #4 sat on the market for over a year because it did not show well. The home was staged, and as a result, it sold about 2 months later. • • Home #5 sat on the market for 6 months because it did not have good curb appeal. Some minor changes were made to improve the curb appeal, the marketing was improved, and as a result, the home finally sold. • • Home #6 sat on the market for 6 months because it was difficult to show. Some changes were made in the marketing to “pre-sell” buyers on the home before they saw it. A buyer saw the home and was willing to wait for a showing. Once the buyer saw the home, they made an offer, and it finally sold. • • Home #7 sat on the market for 6 months because it had a negative feature that turned off most buyers. The marketing was changed to showcase the positive elements of the home instead of this one negative feature. As a result, the home sold about 45 days later. • • Home #8 sat on the market for over a year because it had

an unattractive floor plan. The home was staged to demonstrate that the floor plan was attractive. In

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