Maurice Gilmore - SECRETS FOR SELLING YOUR HOME ALONE

CHAPTER 2 The Most Common Mistakes People Make When Selling FSBO So, why do people want to sell their own homes without relying on the help and support of professional real estate agents? It keeps coming up time and time again: to save money. Depending on the service used, the commission fee for a real estate agent’s services generally ranges from 4% to 6% of the total property sale amount. In order to avoid this, some people try to sell their property on their own in the hope that it will allow them to save some money. Unfortunately, they forget that agents are trained to do this for a living and know all the special tricks and skills to do it right. It is their job, and at the end of the day you’d be hard-pressed to find an amateur—no matter how enthusiastic—who can be relied upon to outdo a trained, experienced professional. The untrained owner risks stumbling, along the way to a sale, upon a host of unclear, seemingly minor bureaucratic tangles and marketing difficulties. Fees and fines are obvious drains on profitability, but just as costly are delays, postponements, and missteps when it comes to courting buyers and negotiating with—in all likelihood—someone who is in fact a real estate agent. This puts the owner at a disadvantage, preventing him from making the property sale efficient, smooth, and most importantly, lucrative. Let’s look at the most common things people tend to overlook when spurning professional real estate agents and their extensive experience.

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