visually appealing as possible. It might sound crazy, but it results in homes selling for more money. In fact, a whole lot more. Many agents encourage sellers to stage their homes. However, very few of them could ever show you a case study proving it will help your home sell for more money. Fortunately, this real estate agent knew he was onto something. He began researching everything he could find on staging, and the impact it had on sale prices. He put his findings together in a write-up, sharing the tactics the wealthy seller had taught him. He included all the examples he had found as case studies.
Here is an excerpt from his report, with one of the case studies he recorded.
STAGING VS. NON-STAGED CASE STUDY
Dear Reader,
I wanted to give you the most convincing proof possible. Many people find it hard to believe that the simple act of staging helps one home sell for more than another, similar home. In my research, I looked for examples of similar houses being sold for differing amounts of money where only one of the two houses was staged.
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