Every important detail of these townhouses was identical. I studied every aspect of these sales to find what made the difference. There are two reasons one home sold for $40,000 more than the other: • Townhouse #4438 was professionally staged, giving it a more appealing appearance. • The agent selling #4438 took higher quality, more attractive photos of the home. Those two seemingly small actions made the $40,000 difference! The buyers of #4438 made a higher offer because the agent presented the home in a more appealing and attractive way. Staging, the act of creating an eye-appealing home—one that potential buyers can envision themselves living in—is the best investment in the sales effort. Sellers often fail to take full advantage of this secret method, as it takes considerable time and work. However, the payoff is proven. Staging is considered one of the most effective marketing strategies to increase the value of your home. This strategy is effective in any market, in any type of home property being listed. It applies equally to single-family houses, apartments, townhouses, and condos. In today’s competitive real estate market, selling your home requires hard work and dedication. Most sellers elect not to - END OF STAGING REPORT -
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