Doug Risher - SELLING THE UNSELLABLE HOME

Table Of Contents

1.

Why Should You Read This Book?

1

2.

Does Listing Price Matter?

3

3.

What To Avoid

9

4.

Why It's So Easy To Sell Your Home For Less Than It's Worth

13

5.

What Stops Perfect Homes From Selling

15

6.

How To Sell A Home That Didn't Sell — Without Dropping The Price 19

7.

Avoid This Rule At Your Own Risk

21

8.

Why This 20% Rule Applies To Hard-To-Sell Homes

25

9.

Grabbing Any Buyer's Attention

33

10. Luxury Home-Seller Strategy Sells Homes For 15% More Money

37

11. Why Home Staging Really Matters

41

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