studies show that 93% of buyers use online tools to shop for homes before contacting a real estate agent. They scan listings on the Internet, find homes that appeal to them, and then contact a broker. Beautiful, engaging interior and exterior photos make the best first impressions. Video walkthroughs and drone videos are major pluses. Online marketing through photographs is one of the most important ways to get your home noticed. Listing photography is a great tool for showcasing your home's best features. Bright and colorful shots of welcoming spaces encourage buyers to imagine themselves comfortably living in your home. Focusing on the unique aspects of your home—like large rooms with great views or amazing architectural features—can generate genuine interest. Stage your home to give the appearance of space and light in every photo without distorting reality.
MAXIMUM TARGETED EXPOS TED EXPOSURE
When you hire an agent, they can place your listing on all major real estate portals, such as Zillow and Realtor.com, as well as the local MLS. Buyers flock to these websites to find new listings. The agent can also place your home on their dedicated website and their social media outlets. In the average month, Zillow alone captures 29% of traffic to real estate websites. When you choose an agent to sell your home, make sure they offer maximum targeted exposure to potential buyers through the online marketplace. I go a step further... sending your listing out to 100+ online services as well as advertising in specialty websites and publications that are a good fit for your property. I also email hundreds of local real estate brokers to make sure they know your listing is for sale. Chances are, some of those brokers have clients shopping for a property like yours! You'll find your home prominently displayed on my website and featured on my
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