Staging is the act of sprucing up a home to make it as visually appealing as possible. It might sound crazy, but it causes homes to sell for more money. In fact, a whole lot more. Many agents encourage sellers to stage their homes. However, very few of them could ever show you a case study proving it will help your home sell for more money. Fortunately, this real estate agent knew he was on to something. He began researching everything he could find on staging, and the impact it had on sale prices. He put his findings together in a big write-up, sharing the tactics the wealthy seller had taught him. He included all the examples he had found as case studies. The next chapter is an excerpt from his report, with one of the case studies he recorded.
POINTS TO REMEMBER:
• Staging is a method of making a home as visually appealing as possible. • The staging strategy has power to make homes sell for much more money.
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