Rodell Jefferson, Associate Broker - FOR SALE BY YOU: THE ULTIMATE GUIDE

aesthetic-related issues.”

Another good idea is to stage a home to help potential buyers visualize themselves living in it, increasing the perceived value of the home by the buyer and the actual monetary value for the seller. In a survey carried out on Realtors®, 49% of real estate agents believe that staging a home has a great effect on how a buyer views the home; another 47% are convinced that only on some occasions does staging have an impact on how a buyer views a home. Only the remaining 4% said that the perception of a buyer is not in any way affected by staging a home. On the buyer’s side of the issue, Realtors® believe that there are several ways staging a home affects the views of buyers; 81% of Realtors® said that buyers are more likely to see the property as a future home; 46% said potential buyers are willing to walk through a house that is showcased online; 45% said decorating a home to the tastes of its potential buyers positively boosts the home’s property value. Interestingly, only a small portion (10%) of agents believe that decorating a home contrary to the taste of a buyer affects its value negatively; that is to say, they’ll probably like the house more if your decor matches their preferences, but it may not be such a big deal if they think your decor is terrible.

RENTING

If you don’t have furniture that complements your home so that it’s dressed to impress, renting some can be a convenient option. If the house you’re selling is completely vacant, renting furniture might not only be convenient; it might be the smartest move. Before getting started on the selection process, take into account what you have at home.

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