it alone. Craigslist can be an effective sales tool, but you must be oh-so-careful about the scammers, criminals, and dangerous people you could potentially be letting into your home. Real estate agents have more secure resources on which to market your property than you have access to, including highly qualified sites such as the Multiple Listing Service (MLS), or Realtor.com. As a FSBO, you’ll have to work within the confines of your accessibility on unknown or unqualified sites. This can be expensive and even confusing and scary. If you’re acting as your own sales agent, how will you determine a credible buyer or someone who is just browsing? Shoppers who cruise the FSBO section of your local newspaper are usually the type of shoppers looking for a deal at rock-bottom prices. A seller’s agent has been trained to ask the potential buyer the right questions to qualify them which saves time showing to “looky- loos” who aren’t really serious or financially equipped to buy a house. Let’s imagine that you do manage to find your perfect buyer on your own. Now, you’re in water so deep that you might be in over your head. This is where you need help from an experienced professional, who will attend to every detail, mandatory disclosures, inspection reports, etc. At the very least, you have to engage a real estate attorney to satisfy all legal requirements. The intent of this chapter is to provide the non-professional with a broad overview of what’s needed to get organized for selling a home, and the difficulties, without the services of a licensed real estate agent. FSBO is not for the faint of heart. Many find it far more productive to partner with a real estate agent because once you start infusing money into preparing your home with the upgrades and repairs, your budget for marketing might be lean. It’s to your utmost advantage to hand the task over to a
18
Powered by FlippingBook