CHAPTER 5 Staging with Purpose
Staging is the act of sprucing up and setting up a home's interior to make it as visually appealing as possible to a prospective buyer. Creating an appealing home — one that potential buyers can envision themselves living in — is absolutely the best investment in the sales effort. Sellers often fail to take full advantage in this regard. Depending on the present condition of the property, it may take considerable time and work. However, the payoff is proven. Staging is considered one of the most effective marketing strategies to increase the value of your home. However think of it as "dressing up" your home. Staging produces results which converts your home sale to a higher sale price and less time on the market.
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