Stephen Roake - SELLING SECRETS YOU CAN'T AFFORD TO MISS

• Prepaid taxes or closing costs • A year of landscaping, pool cleaning, or maid service

The decision-making process is relatively simple if you consider what items you are willing to part with. Also, consider how often you use movable items and the cost of replacement. You can offer many other kinds of incentives. A buyer may request an incentive in the transaction. It’s all part of the negotiation.

Buyer requests or seller incentives may include:

• Reduction of the asking price • Seller-paid points • Help with the down payment • Help with closing costs • Offering to close in a short time • Offering or transferring a home warranty • Prepaid property taxes for one year • Payment of HOA fees or landscaping and pool maintenance • Offering a mortgage buy-down

The list is extensive if you get creative, so discuss each of these with your listing agent before agreeing with a buyer. NOTE: There may be restrictions placed on the real estate agent because of agency laws. There are also lender limits on buyer credits — and they MUST be properly disclosed — so be sure to stay within the limit of the laws.

UNDERSTAND WHY HOMES DON'T SELL

Homes that do not sell for extended periods of time are usually

90

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