The market has shifted over the past few years, and most people are able to get out of their homes — unlike in the recession — so REO leads are a bit softer than they used to be. But there are still opportunities out there. #13: Delinquent Taxes Another way to find sellers is by finding people who are delinquent on their taxes. That information is in the public record, and it is a sign of somebody potentially facing hard times or asleep at the wheel.
There are a lot of investors out there who buy out these tax deeds. They'll get houses for pennies on the dollar by paying off the home and paying off the lapsed taxes. I've heard about people actually losing their home over being delinquent on their taxes due to these situations. Maybe they didn't understand what was happening or maybe they moved out of the area and someone else was supposed to pay the taxes, but they missed it and someone else bought the deed. So delinquent taxes are not always a sign that somebody needs to sell, but it's definitely a sign that somebody could be facing hard times and might need to sell their home to get out from under the debt. That’s why going after delinquent taxes is another great potential source of leads.
To land leads in this niche, consider using our delinquent tax book, which takes a sensitive approach to helping people sell at a difficult time. Visit authorify.com to learn more. #14: Divorcing homeowners
Another niche that could be lucrative but requires a gentle touch is finding people going through a divorce. Obviously, this is a very sensitive topic. Once again, if you go after people facing divorce incorrectly, you're going to make a lot of people angry, and that's not going to serve you well at all. There are a few ways you can approach people facing divorce. Many times, when a couple gets a divorce, the real estate is liquidated in order to split the assets. With that in mind, one method we've seen is real estate agents going to divorce attorneys and giving them resources to share with divorcing couples who might benefit from that information.
16
Powered by FlippingBook