27 Ways to Get Listings

With this short-and-sweet message, it’s likely they will respond, and it’s also likely they're not going to be dishonest with you. Whatever response they give, you can use that to learn, but you can also use the response as a gauge to see if you should ask for a review. Obviously, if somebody wasn’t happy with your services and lets you know that in this private message, you don't really want to ask for an online review from them. On the positive side, though, a negative response to the private message gives you an opportunity to fix something that may have made them unhappy. That's why I recommend first leading with, "Hey, what did I do well that I can do better or that I should continue doing? And what could I have done better?" Once you’re certain they're enthusiastic on all levels, you should ask for an online review. However, you should be specific about which site they should go to based on your own preferences or previous success. For example, if you're getting a lot of good response on Zillow, ask them to leave their review on Zillow. Obviously, you want more reviews on the site which is bringing you the most business. If you don’t have many reviews yet, do some research on which sites your local competition is using, then request your former client use that platform. And, if they are just so overwhelmed with how great a job you’ve done and would be willing to leave you multiple reviews, definitely try to get them to give you reviews on other sites. There’s no such thing as too many good online reviews. The more the better. Let's recap: ● Follow up with a personal message to make sure they're happy and ask them what you could have done better. ● Once they're enthusiastic, ask for the review (or multiple reviews if they’re really thrilled with you). ● Here’s a bonus tip: Once they provide a review, ask for a referral. This is the law of commitment and consistency. Once somebody makes a commitment, they want to stay consistent with the commitments they’ve made. So if they give you a good review, they are very likely to also give you a referral. #22: Open Houses I know when most people think about open houses, they think they are a lot of work or they think they draw nothing but “tire kickers” — buyers who are driving through the neighborhood and are stopping in just to stop in.