Heidrun Gross - HOW TO SELL HOMES FAST FOR TOP DOLLAR

estate professional is your best source for setting a realistic asking price.

Mistake #3: Emotional pricing

Selling your home is a business transaction. Do not let emotional attachments to your home affect how you price it. Memorable moments spent in your home are priceless, but they do not add to the selling price. Neither does the sweat and tears you put into the house to make it the home you desired. The most objective price will come from the CMA provided by an experienced real estate agent. By focusing on the CMA results and maintaining a firm, strictly business attitude, you can keep emotions at bay.

Mistake #4: High price blues

The most crucial selling time for your home is the first 10 days it is on the market. It is during that time, that you will see how much interest is generated. If your price is too high, buyers will pass you by because the home is out of their price range or out of kilter for your market area. As your home sits on the market, buyers will wonder why the home has not sold and conclude that it is undesirable in some way. By the time you decide to lower the price, they probably will have moved on to other properties. Unrealistic pricing costs money in the long run. Even if you are not in a hurry to sell, it is not a wise move to test the market by listing your home at a high price to “see how it goes”. Price your home correctly from the start to generate interest and gain immediate attention from buyers to sell faster.

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