The home sold 65 days after Jane hired the new agent. The buyers saw the ad and bought the home the same day. They were ready to buy as soon as they saw the ad for the home. These buyers were tough negotiators. They had worked their way up from nothing and owned a thriving business with more than 30 employees. Even though they were tough negotiators, they really wanted Jane’s house. The home sold for a record high. The final sales price was $57,500 more than a similar home located seven doors down on the same exact street. Why did the buyers pay a record high price for a home that had been available for 18 months with no offers? It sold because Jane’s real estate agent had recently implemented the “Sell It before You Show It” Marketing strategy. It wasn’t because she lowered her price. Jane didn’t drop the price one dime! It wasn’t because buyers didn’t know about it. (The home had been on the Multiple Listing Service for 18 months.) I’ve got good news. Would you like to use the same “Sell It Before You Show It” Marketing Strategy to Sell Your Home? You can. I laid out the entire strategy right in this book. And I can implement the entire strategy for you. Simply jump to the last page to view my contact information. POINTS TO REMEMBER: ; ; The “Sell It Before You Show It” marketing strategy can help you sell your home for more, while avoiding the hassle of many showings. • • •
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