Most sellers do not venture into selling their home alone. They find it best to have an experienced real estate professional with whom they feel comfortable. This book was written to provide some comfort without the direct sales stressors of person-to- person contact. The home seller’s objective is to find that home shopper who cannot resist buying your house at the highest price. To do this, you need to offer potential buyers a striking home sales presentation that outshines other homes on the market. It requires making a fantastic first impression, creating for the buyers an instant feeling that they are traveling up the front walkway of their new home for the first time, not visiting someone else’s. it's about falling in love at first sight, from the curb, in those initial seconds. That is why I want the homeowner to better understand the home selling process. I've also provided practical information on how to best market a home, avoid critical mistakes, and maintain the right approach. Be ready to sell by knowing your home’s market value, the best listing price, negotiation tactics, and improvements that offer the best Return On Investment (ROI). Sellers can command higher prices for their homes if they use the right techniques. A few simple strategies, known only to the best sellers and the best listing agents, can make a huge impact on the success of your sale. The following chapters break down those secrets. See how each strategy translates into real-life examples. Houses brought to market with these tactics consistently sell quickly, and for more money — even if they failed to sell the first time around. Gather the information you need to apply the same formula to selling your home. When you sell, you’ll be able to take advantage of these techniques. Carefully follow the same formula to sell your home.
4
Powered by FlippingBook