Fall is also an ideal time to have heating systems checked and filters changed. Post helpful blogs about fall maintenance for your followers. Here are some potential topics to tackle:
● Best products for easy leaf removal ● Easy gutter cleaning/best gutter shields to install for next year ● Ways to save on heating costs ● Best flowers/produce to plant in the fall ● Why fall is the best time of year to paint your house/do other exterior repairs/touchups ● Prepare for winter safety — fix cracked walkways, pave your driveway, etc. ● How to keep pests out of your house as the weather gets colder If you have a good relationship with local landscapers/maintenance workers/other contractors, you could see if they’d offer an incentive to your clients for mentioning your name when they call for services. Non-real estate fun posts Chances are, the majority of your blog topics will cover real estate. But especially this time of year (and into the holidays), it’s a good idea to post some “just for fun” blog topics. Here are a few ideas: ● Creative costume ideas (for adults and kids) ● Helpful advice about trick-or-treating ● Popular Halloween treats ● Recipes for pumpkin or apple desserts ● Cool pumpkin-carving templates (or just photos of some of the best designs online) ● The perfect playlist for Halloween parties These blogs will pull readers in, and while they’re on your page, they might just browse some of your posts about real estate and subscribe to your blog. More subscriptions = more potential leads. Hold contests on your social media platforms.
Halloween is the perfect time to hold contests on your Facebook page. You can also do it on Instagram and Twitter, with the help of hashtags. Ask people to share their:
● Worst Halloween costume photos ● Best pumpkin designs ● Best scarecrows ● Kids’ Halloween drawings ● Scariest/best Halloween makeup ● Best Halloween decorations
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