+ A fenced-in backyard is also a big selling point. People with children and pets flock to homes with fenced-in backyards. + You can also look at other features. For instance, a finished basement can help you sell your home. You can also market a large attic, an extra-large garage, a swimming pool, or anything else that makes your home stand out. Look for the 20 percent difference and find a way to market it. That’s how you’ll get results. You can’t just throw the information into your listing, though. You have to take the right approach. POINTS TO REMEMBER: ; No matter how similar they might seem, no two houses are exactly alike. ; Buyers focus on—and pay more for—unique features. ; Unique features could be almost anything—a big lot, great view, pool, finished basement, even a distinctive yard or patio. ; Look for what makes your home unique, and advertise it to potential buyers. • • •
26
Powered by FlippingBook