Jay Fletch - HOW TO SELL YOUR HOME FOR MORE MONEY

Nothing speaks more to personality (and eccentricity) than collections. They tend to overwhelm the senses and create a clutter, diminishing the size of the room — both of which you definitely don’t want to put on display. Your goal is to help depersonalize your home so that house hunters can psychologically move into it. Leave a few nonpersonal pictures on the wall so the space doesn’t look so empty, but even generic paintings and photographs can serve the same function as that family reunion picture in Cancun.

NEUTRALIZE YOUR BOOK COLLECTION

Books can be a way of subconsciously conveying to potential home buyers the specific type of person that would thrive in the home. However, when selling your home, you should choose these books carefully. The rule of thumb is to choose “coffee table books.” Books that are generic yet appeal to the masses come to mind — think architecture, travel, history, and cuisine. Do not have controversial or deeply personal (such as religious or ideological literature) on display. Some topics can be divisive. And related to the previous topic, keep your photo albums packed away.

TAKE DOWN ARTWORK AND COLLECTIONS

One man’s trash is another man’s treasure. While you may have made it a focus of your home to showcase your personality through your possessions, including artwork and items you collect, your goal is to appeal to the widest array of people possible to purchase your home.

Just as you hide your books in case of offending a potential buyer,

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