He recognized that both buyers & sellers were looking for 4 major qualities, they are: 1. Realtors That Were Likable 2. Realtors That Clients Could Trust 3. Realtors That Are Competent 4. Realtors That Provide Great Value Thus, Dick developed a new concept now known as:
As his career advanced, Dick found his stride working with residential home sellers & For Sale By Owners (FSBO'S) who wanted more than an agent who puts their lawn sign up and just waits for someone to come by. Dick actually searches out sellers who want a Realtor who makes things happen by taking immediate massive action to promote the sale of their home. He creates a specific comprehensive strategy of making their home stand out from the other homes within the market. To accomplish that, he uses:
Professional Photographers Only
xiv
Powered by FlippingBook