You’re going to want to include: • price
• number of bedrooms and bathrooms • street address • square feet • special features, such as hardwood floors or a finished attic When you’re ready to place your ad, ask local newspaper when most other real estate ads run. Most often, this will be on weekends. Aim for the same time frame for your ad. Most home buyers will know when the real estate ad sections run, and that is when they’ll be looking.
Keep in mind that placing this kind of ad can be tricky.
Federal fair housing laws are strict, and anything that could be considered discriminatory is dangerous—even if you mean nothing harmful by it. Nothing in your ad should even allude to discrimination against potential buyers based on:
• Religion • Race • Ethnicity • Gender • Disabilities • Socioeconomic status • Familial status
Check out more information on this at the Canadian Justice Laws website at laws.justice.gc.ca/. You can also look into Canada’s Fair Housing Act, a federal statute that prohibits discrimination
78
Powered by FlippingBook