decides is of vital importance. A slowing market will always necessitate offering some attractive incentives to the buyers, so be ready for compromises, just don’t go overboard. Taking some unique and bold measures can let your property stand out among the thousands put up for sale, but at the same time, the extras you are prepared to give need to not prove too expensive to you. Consider offering to compensate the buyer for the points he needs to pay to secure a mortgage. You might also come forward to pay the attorney fees the buyer might incur during the process. Give a receptive ear to the buyer’s demands and requests and see that they are accomplished to the maximum extent possible—as long as they are reasonable, like replacing a window or painting a room. These are the little things that can help you close the deal in a slow market. In a slumping market, even more than usual, it pays to hire a real estate agent. Though the commissions you will have to pay them can go up to 6% of the sale value, know that they can be much more aggressive in contacting as many potential buyers as possible and using their professional networks to drive the sale with a big momentum. Studies show that For Sale by Owner is just not that effective at
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