CHAPTER 4 Why It's So Easy to Sell Your Home our Home for Less Than It's Worth Let's be real for a minute. At some point, many sellers feel like giving up. They get frustrated, think, “I’ll just drop the price and be done with it.” It’s understandable — selling a home can be overwhelming. But before you go slashing that price, hear me out. It can sometimes not be the right move. Dropping the price can feel like the easiest solution, but it’s important to time it right. And guess what? People love a deal, but dropping your price too soon can make buyers think there's something wrong with the house or that you're desperate. Here’s the thing: The market isn’t always about the first person who comes along. It’s about finding the right person, the one who sees your home for what it is and is willing to pay what it’s worth. Remember, just because you haven’t received an offer yet doesn’t mean your home isn’t worth the price you’re asking. It can also mean the right buyer hasn’t come around yet. Now, let’s talk about the why behind this. The right price for your home is driven by a variety of factors: comparable market analysis (CMA), the condition of your property, and local market trends. An experienced agent will use these tools to help you set a price that’s competitive, but not undervalued. If you’re still not getting offers after a few weeks, don’t just drop the price on a whim. The right buyer could be just around the corner. It’s kind of like fishing. You don’t just cast your line in and yank it out the moment nothing bites. You wait, adjust your strategy, and eventually, you reel in a big catch.
POINTS TO REMEMB O REMEMBER 7
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