and listened to the boiler and all the machinery. He studied the problem, reached into his tools, and grabbed a small hammer. He gently tapped one valve, and— voilà! —the problem was fixed. He sent a bill for $1,000 to the owner of the steamship. When the owner saw the $1,000 invoice, he was mad as a hornet’s nest! He called the expert and confronted him about the bill. “You were only there for 15 minutes! How dare you charge me $1,000!?!” he demanded. The expert heard him out and told him he would send a new bill. The owner received another bill the next day. The bill was itemized, as follows: • Tapping the valve: $.50 • Knowing where to tap: $999.50 • Total: $1,000.00 Specialized knowledge is one of the most valuable resources in the world. Fortunately, for you, I have specialized knowledge. I know how to sell homes for more money. I know precisely where to “tap the valve” and to solve any potential problems that could come up. In fact, you will usually make more money when you hire me to sell your house.
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