Does he/she know the area and its foibles well? • Organized? An agent must pay close attention to your specific needs well, and be quick to follow leads and communicate. • Personable? Agents who are sincerely interested in helping you will “go the extra mile with a smile.” • Passionate? Some agents treat their job like a hobby or just a way to earn extra income. Find an agent who is passionate about real estate and loves the job; you’ll find they work harder, longer, and produce better results. • Tenacious? Successful agents possess a strong work ethic. They are efficient and take advantage of any timesaving tools that help sell your home, but won’t be put off by a long hunt. • Honest? Professional real estate agents build their reputation on high standards of business practices, and with good reason. • Self-motivated? Real estate agents are commission-only businesspeople. Successful agents work hard because what benefits their clients also benefits them. • Tech-savvy? Agents well versed in the latest technology for marketing homes should have a website, social media setup, user-friendly home search options, and quality presentations online with high-resolution images of homes, accompanied by videos and slideshows. Some real estate agencies go so far as to have smartphone applications.
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