CHAPTER 3
HOME STAGING According to Wikipedia, home staging, or “real estate enhancement” is the act of getting a private residence ready for sale in the real estate marketplace.The objective of staging is tomake a home captivating to the highest number of possible buyers, therefore selling the house more quickly and for more money.
There are many ways to achieve the desired outcome of a show-ready home: Do-It-Yourself (DIY), hiring a professional stager or staging company, or enlisting the services of a property stylist. The following strategies are proven methods of home improvement that will raise the price of your home because of their vital importance to drive-by, walk- through, and online house shoppers.
Whether staging the home yourself or hiring a professional home stager, the goal is to do as much as you can with what you already have. In other words, don’t run out and invest a lot of money in new furniture or spend thousands of dollars on appliances. It could be as easy as rearranging furniture and removing day-to-day living items. Or, it could involve some moderate financial investment such as painting, landscaping, and renting some furnishings to stage an empty house. Your ultimate goal is to “depersonalize” your home so that buyers can imagine themselves living in it. This is accomplished by creating or maximizing space by clearing out clutter, rearranging or discarding furniture, and giving the house a thorough spring cleaning, inside and
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