12 Tasks a Virtual Assistant Can Do for You In this chapter, we will examine a dozen real estate office tasks that can be delegated to off-premises virtual assistants. You can also hire someone to work in-house if you prefer. Task #1: Pull Leads Have a virtual assistant pull leads for you. You can have your VA start with managing, pulling, and prospecting leads I like to call “low-hanging fruit,” such as Expired and For Sale By Owner (FSBO) listings. Your assistant can pull from the REDX to get the Expired and FSBO leads. REDX saves you time by doing the busy work of finding contact information for Expired, FSBO, and other leads like pre-foreclosures. In addition to those standard leads, VAs can help you get the much easier-to-list leads, where you don’t have any competition. This includes vacant homes, inherited homes, divorced-party homes, and homes whose owners who are behind on their property taxes. These leads are much easier to list. A VA can do all the work to find and pull these leads for you using online public records. Your assistant can then search the leads’ phone numbers and mailing addresses. The biggest hurdle with this tactic is that it’s difficult to find the leads. Obtaining leads is the number one task. You can hire a full-time virtual assistant to do nothing but work leads. He/she will quickly master the skills it takes to be successful, and you’ll have an abundance of great leads The next task you can delegate to a virtual assistant is prospecting. Now, if you want to have an assistant use traditional prospecting techniques, like using a script, you can have that person call and set up listing appointments for you. That’s not what I recommend; however, it is an option. I prefer to hire someone to call sellers. This assistant will ensure the person is interested in selling and determine whether the potential seller has an interest in another Realtor®. The assistant must get the seller’s mailing address to mail them your materials. Then, once they’ve been sent, the assistant can follow up three or four days later to set up a listing appointment for you. If your assistant stumbles upon leads that aren’t selling right now, he/she can follow up with those leads later and secure listings for you once the sellers are ready. you can work at any time. Task #2: Prospect
10
Powered by FlippingBook